The future according to Barilla: new Sustainability Report issued, focus on regenerative agriculture, renewable energy and community
9 July 2025
• Among the main goals achieved: products with less salt and more fibre, involvement of over 7,000 farmers and 815,000 tons via the Barilla Sustainable Farming supply chain programme, and approximately 50% of electricity consumed from renewable sources.
• The goal is to reach a supply of 250,000 tons of raw materials from certified regenerative productions by 2030 and install 24 MW from photovoltaic systems for self-generation of electricity from renewable sources.
• In 2024, more than 3,700 tons of food were donated to improve access to food.
• Robust results and vision to 2030: the Group ended 2024 with a turnover of almost €4.9 billion and €300 million in investments to support industrial development, innovation and constant improvement, with the main focus on the energy and water resilience of its plants.
Parma, 09 July 2025 – From pesto in recycled glass jars and blockchain-traceable basil to the development of renewable energy sources and improvements to the nutrition of 140 Mulino Bianco products in 10 years. In the Barilla Group portfolio (21 brands, over 2 million tons of products made in 2024), each has a sustainability
story to tell.
Barilla has issued its new Sustainability Report, which tells the story of 17 years of concrete commitment to the environment, people's well-being and support for communities. Plus, to the snapshot of the results achieved, it also adds the objectives for 2030, confirming sustainability as a strategic pivot for the future.
A commitment that has earned Barilla the recognition, for the second year running, as the leading food company in the world by reputation according to Global RepTrak® 100. The basis of this pathway is a clear purpose: “The joy of food for a better life”, the expression of a vision that combines passion for good Italian
food and responsibility for the future.
“What we are sharing in the new Sustainability Report is the result of a vision that will trace the path towards our future - Guido, Luca and Paolo Barilla state in the introductory letter to the 2024 Sustainability Report - The road will be long and complex as always, but thanks to the commitment and passion of our People we are
ready to continue the journey with the same intensity and determination with which we began.”
“Our commitment takes concrete shape through a new strategic approach to sustainability, fully integrated with our business strategy”, noted Gianluca Di Tondo, CEO of the Barilla Group. “A path that will guide us through to 2030, transforming our vision into daily actions and concrete commitments”.
BETTER RECIPES WITH IMPROVEMENTS IN NUTRITIONAL PROFILE
Barilla's commitment to people's well-being begins with its recipes, which are constantly improved to offer products that are more and more tasty, safe and suitable for a proper, balanced diet. The 2024 results show that 88% of the volumes sold contain a maximum of 5 g of sugar and do not exceed 0.5 g of salt per serving, improvements of +0.7% and +1.5% respectively compared to 2023. 90% of volumes are sources of fibre (+0.8% compared to 2023), whereas 65% of single-portion bakery products do not exceed 150 kcal per portion (+2.4% compared to 2023). This journey demonstrates the possibility of combining the pleasure of food with conscious nutritional choices.
SUSTAINABLE SUPPLY CHAINS: OVER 7,000 FARMS INVOLVED
Varietal development, cultivation regulations and digital tools: Barilla's vision for a more sustainable, resilient, efficient and future-oriented agriculture now involves over 7,000 farmers and covers 815,000 tons of purchases through the four strategic supply chains according to the specifications developed by Barilla Sustainable Farming: durum wheat, common wheat, rye and basil. “Accademia del Basilico” was another key initiative launched this year, further demonstrating Barilla’s commitment to nurturing long-standing relationships with farmers. The Group supported this comprehensive training program in collaboration with 21 key partners specifically designed to empower farmers and teach techniques and practices for sustainable basil cultivation. Barilla also intends to encourage progressive diffusion of regenerative agriculture practices within its supply chains, with the aspiration of reaching by 2030 a supply of 250,000 tons of raw materials from certified regenerative production. In addition, 100% of the eggs purchased by Barilla are lain by cage-free hens and the company does not carry out or finance animal testing.
RENEWABLE ENERGY AND RESPONSIBLE WATER MANAGEMENT FOR MORE SUSTAINABLE PRODUCTION
Barilla already uses 48% of its electricity from renewable sources and in the last five years has installed 4 MW of photovoltaic systems for self-generation at its plants. According to the Energy & Water Plan, a €168 million programme to improve energy and water efficiency, it will manage to install a total of 24 MW by 2030. In 2024, two new plants came into operation in Rubbiano (PR): one of 1.5 MWp for the Sauces site and another of 0.3 MWp for the Bakery site. In summer, thanks to self-generated energy from renewable sources, they can already cover the energy requirements for one day a week of production of sauces, pesto and ready-made sauces. Plus, in the last two years, the volume of recycled and recovered water for production site plants in areas subject to water stress has risen by +164%. At the Rubbiano plant alone, the volume of water recovered within the industrial cycle in the last two years is the equivalent of 24 Olympic-size swimming pools.
INCLUSION AND EQUALITY AT THE HEART OF BARILLA'S COMMITMENT TO PEOPLE
Almost 9,000 people make up the heart and driving force of the Barilla Group. Since 2020, the Group has achieved gender pay parity and we introduced a new maternity and paternity leave policy in 2023, which guarantees all parents in the Group a minimum of 12 weeks of fully paid leave, regardless of gender, marital status or sexual orientation. In 2024, we also launched a partnership with LEAD Network, a non-profit organisation that supports the advancement of women in the retail and consumer goods sectors across Europe. Currently, 35% of Barilla's Executives and Managers are women, with a commitment to reach 40% by 2030.
€2 MILLION AND 3,700 TONS OF PRODUCTS TO SUPPORT COMMUNITIES
In 2024, Barilla donated over €2 million and more than 3,700 tons of food products to local communities. The company has dedicated over 1,000 hours of corporate volunteering, involving over 300 employees in Italy, in local initiatives to improve access to food and combat overeating, in conjunction with the Food Bank, the Italian Red Cross and Caritas Diocesana. The recent donation to UNHCR to support emergency interventions following the devastating earthquake in Myanmar also forms part of this pathway.
2024 TURNOVER: ALMOST €4.9 BILLION. THE 2030 OBJECTIVES OF BARILLA'S SUSTAINABLE BUSINESS
With a 2024 turnover of €4.883 billion (+1.7% net of the exchange rate effect), the Barilla Group strengthens its leadership in building a fairer and more innovative food model. €300 million have been allocated to support industrial development, innovation and continuous improvement. With €50 million for projects focused on quality, food safety, nutrition and well-being and sustainable packaging.
Along this pathway, Barilla outlines precise objectives for 2030, in line with the recently renewed SBTi commitment to 1.5°C, to confirm itself as a point of reference in the transition to a more sustainable, efficient and resilient industrial model:
• 250,000 tons per year of raw materials from regenerative agriculture
• 24 MW of installed capacity for self-generation from renewable sources
• +250% recycled and reused water in water-stressed areas
• -4,000 tons of packaging materials saved thanks to eco-design projects
• In 90% of volumes sold, a maximum of 0.5 g of salt per serving; 95% will be a source of fibre.
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