History
Our posters have made advertising history since 1877
Our love for art and our desire to express our best selves have been integral to our identity, nurtured with commitment and dedication since our inception.
Innovation
Design thinking: where ideas germinate and our products come to life
A "cross-pollination" space to design products, services, and develop strategies, all driven by a commitment to innovation and exploration.
Sustainability
2023 Sustainability Report: our commitment to the present and to a better future
Explore our commitment from field to fork: a journey made of quality, passion, attention to people's wellbeing and care for our planet.
Bakery
Mulino Bianco Fisarmoniche: the breakfast snack that was missing
A truly unique breakfast snack: the culmination of an extensive research and development process, made to a recipe that combines a deep respect for tradition with the spirit of innovation that has always set us apart.
Diversity and Inclusion
Breaking down barriers for a more inclusive future: our commitment to people with disabilities
Every day we take responsibility for overcoming physical and mental barriers, raising awareness of visible and invisible disabilities.
Stories
Something more is cooking in our kitchen
Explore our stories about food and sustainability, innovation, our people, and more.
Pavesi brand celebrates its first thirty years in our GroupPavesi brand celebrates its first thirty years in our Group
Rubbiano: where the pesto and sauces of our dreams come trueRubbiano: where the pesto and sauces of our dreams come true
The Blue Box: history of the suit that has clothed Barilla pasta for almost a centuryThe Blue Box: history of the suit that has clothed Barilla pasta for almost a century
Supporting parents: a new Global Parental Leave Policy for all our peopleSupporting parents: a new Global Parental Leave Policy for all our people
WHO WE ARE
We believe that good food can bring the world together
We are an Italian family company, and like all Italian families, we take food very seriously. For 146 years we've opened our hearts and our kitchen, driving positive change, through the quality of our products.
PURPOSE
The joy of food for a better life
Bringing people closer to the joy of good food and making quality the choice for a better life, from each individual to the planet. Because this is how we are nurturing the future, today.
SUSTANIBILITY
Our way of doing business
Every day we commit to bringing ever tastier, safer products, with a more balanced nutritional profile, to tables around the world: and we are convinced that what makes our products good is also the care we take to improve and innovate our production processes to reduce the impact on the planet.
Nutrition & Wellbeing
Good food builds stronger communities.
Sustainable sourcing
Stronger communities grow a better future.
Brands
Our brands come with an extra helping of goodness
Barilla
Making pasta that is good for people and the planet.
Wasa
Baking delicious crispbread while stepping up for the planet.
Mulino Bianco
Making tasty bakery with soft wheat from sustainable farming in more than 100 products.
Pan di Stelle
Making baked goods with a magic ingredient: a dream cocoa.
GranCereale
An Italian brand rooted in nature and committed to baking the perfect cereal-based products.
Harrys
Making soft bread using only French wheat from a responsible supply chain.
Barilla Foundation
Small daily actions for big chances
The people and planet wellbeing also depends on our awareness and the result of our daily actions.
BLUFUTURE
We create the future of food. Together.
Enter our dedicated area on innovation projects and to support new business ideas in the food sector, to help people live better in a healthier planet for the next generations.
Historical archive
Our past is our future
For us, food must tell a story. For 146 years, we've turned family recipes into timeless tales of the changing times. Browse through the Barilla Historical Archive to discover how, through every piece of communication we've created over the years, our past keeps inspiring our future.
Social