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Nutrition & Wellbeing

Our commitment starts with product recipes, which are continuously improved with the aim of offering people safe products that taste good and can be consumed as part of a healthy, balanced diet extended to rigorous scientific research, aimed at growing and reinforcing our knowledge.

But for us wellbeing is much more than this: it's the desire to nurture the future, getting people together around the joy of wholesome food, and making quality a choice for a better life.

Gruppo di ragazzi che mangia a tavola felice

Our products come with an extra helping of goodness

Nutrition & Wellbeing

Barilla focuses on improving the taste and nutritional profile of its products to promote a healthy lifestyle and holistic well-being. Through product reformulation and innovation, this approach aims to make tasty and healthy foods the consumers’ preferred choice.

89

of volumes sold (+1% compared to 2024) with ≤ 5g of sugar per portion.

90

of volumes sold (+1% compared to 2024) with ≤ 0.5g of salt per portion.

90

of volumes sold (+1.4% compared to 2024) containing a source of fibre.

72

of bakery products (+1.2% compared to 2024) in single portions, they contain ≤ 150 kcal.

The information and data contained in the report relate to Barilla Group for the period from 1st January to 31st December 2025, unless otherwise indicated.

Nutrition & Wellbeing Goals and KPIs by 2030

Barilla has defined a set of Goals and KPIs. Enhance taste while continually improving the nutritional profile of our product portfolio bringing joy and conviviality to everyone’s table.

By 2030

90

of volumes sold containing a maximum of 5g of sugar per portion.

By 2030

95

of volumes sold containing a source of fibre.

By 2030

90

of volumes sold not exceeding 0.5g of salt per portion.

By 2030

75

of volumes of bakery products sold in single portions not exceeding 150 kcal.

The quality of our products and people’s wellbeing

Each Barilla brand expresses its commitment to nutrition and wellbeing in different ways and across different markets, taking into account its positioning, category strategies, product portfolio, and consumer choices. Despite these differences, they all share a common goal: to bring joy and conviviality to everyone’s table.

The Nutrition and Wellbeing Model

Barilla’s Nutrition and Wellbeing Model is an innovative approach designed to respond to changing external conditions and contribute positively to people’s wellbeing. The goal is to support Barilla in offering tasty and nutritious products, in the right portions, that promote a healthy lifestyle, contributing to holistic wellbeing while celebrating the joy of food.

Research on Nutrition and Wellbeing

Research on Nutrition and Wellbeing

We firmly believe in the importance of understanding the role our products play in a healthy lifestyle, and we recognize the vital role that the science of nutrition and wellbeing plays in expanding and strengthening our knowledge. We combine scientific approach with a holistic view of wellbeing, focusing on five areas of research.

<strong>Sleep and rest</strong>

Sleep and rest

Let’s explore the relationship between eating patterns and sleep quality.

<strong>Nutrition and the science of carbohydrates</strong>

Nutrition and the science of carbohydrates

Let’s analyze the impact of different types of carbohydrates on diet and health.

<strong>Physical activity</strong>

Physical activity

Let’s study the relationship between eating habits, physical performance, and training.

<strong> Mind, body, and emotions </strong>

Mind, body, and emotions

We delve into the connection between food, mental well-being, and physical wellbeing.

<strong>Joy and social interaction</strong>

Joy and social interaction

We examine the role of social interaction as an integral part of holistic well-being.

Barilla invests in nutrition and wellness research. Over the past 10 years, we have collaborated with more than 20 universities and research centers, supporting the publication of approximately 50 scientific articles.

Our Sustainability Stories

Our sustainability journey reflects who we are and our commitment to people and the world we live in. We want to make good food accessible to more and more people, creating opportunities for shared experiences and promoting inclusion and development in the communities where we operate.

Find out more

Discover our 2025 Sustainability Report

Find out more