OUR BRANDS

The Barilla brand has its roots in a small bread and pasta store opened in Parma in 1877. Today it is the number one pasta in Italy and around the world. Thanks to the best durum wheat and impressive modern technologies, Barilla supplies millions worldwide with pasta that always cooks to a perfect al dente texture, as well as ready-to-eat pasta sauces.

Established in 1974, Filiz is the most known brand in Turkey, reaching 48% value market share in West Turkey. Barilla acquired Filiz in 1994.

Barilla Restaurants opened the first in December 2013 in New York City. The objective is to build an Italian fast casual restaurants chain all over the world where you can enjoy pasta, pizza, panini, salads … the best of Italian food at the right price and in a ‘home’ environment.

Voiello began in 1879 as a store in Torre Annunziata, a small town outside Naples, the world capital of pasta since the 16th century. Voiello was acquired by Barilla in 1973. Its secret is the uneven surface created by bronze dies and the exclusive use of Aureo durum wheat, top quality 100% Italian.

Academia Barilla, the culinary institute born to bring the best of Italian food throughout the world. A sensorial experience of food specialties, books, cooking classes and food tours.

Vesta, created in 1966, is part of the tradition of the south of the country and promote the pleasure of being together round a pasta dish. 
It’s part of a joint venture made with Grupo Herdez since 2002.

Yemina, created in 1952, is a leading Mexican brand. Yemina makes it easier to nourish families with a high quality, great tasting pasta they love to have an active and healthy life. 
It’s part of a joint venture made with Grupo Herdez since 2002.

The leading pasta brand in Greece, Misko was established in 1927 and represents Greece’s substantial pasta tradition; its logo depicts the monk Akakio on his donkey, going to buy pasta at the village market. Barilla acquired Misko in 1991.