At Barilla, our diversity and inclusion journay starts with the recognition that supporting diversity and inclusion is the right thing to do and it is also good for business.Claudio Colzani, CEO of Barilla Group
In the company’s strategy document—the “Barilla Lighthouse”—diversity is presented as a fundamental business goal. In the words of Chief Executive Officer Claudio Colzani “Promoting diversity and inclusion is not just about ‘doing the right thing’, but also about supporting our growth strategy. A diverse workforce and an inclusive culture boost engagement and allow for a deeper understanding of society, leading to stronger decision-making.” Equality, inclusion and diversity have long been grounded in Barilla’s culture, values and code of conduct and are a key driver for our growth model and our way of doing business.
In keeping with our ethical vision, we intend to enhance the value of each person, by respecting physical, cultural and moral integrity and the right to interact and associate with others. We seek to pay attention to all the needs in people’s lives, given that human life inspires all the company’s activities. We support and respect human rights, its activities and its sphere of influence, offering equal opportunities for the development of people and protecting their privacy.
Barilla is on a journey, and our journey has been one of introspection and discovery. Along the way we have stumbled, but each and every step of the way we saw opportunities to accelerate and consolidate our commitment toward diversity and inclusion. How? By embarking on result-oriented partnerships with external organizations, implementing tangible changes in policy and procedures, raising awareness of diversity and inclusion as a business imperative, naming a Chief Diversity Officer who reports directly to the CEO, and securing a long-term commitment from our senior leadership to these advances.
The Global Diversity & Inclusion Board helps Barilla to become a model corporate citizen on diversity and inclusion, assess current internal policies and initiatives, make recommendations on enhancements and implement new initiatives and monitor and measure progress.
Today, we are committed to heighten our efforts, setting challenging goals that will help us become a more inclusive workplace; creating a more diverse, committed and engaged workforce; enhancing an open culture that embraces and celebrates differences; promoting and supporting diversity programs in the communities where we operate.
The Board includes an Advisory Board of independent external experts who provides vision, advice, outside perspective and guidance on equality and inclusion, and an Operating Committee, which consists of employees who make recommendations on targets, initiatives and enhancements to deepen equality and inclusion in the company, as well as to monitor our progress.
David Mixner is an author, political strategist, civil rights activist and advisor. Once named by Newsweek as the most powerful gay man in America, he has been a global leader in politics and human rights. He has lectured at Oxford, Harvard, Stanford, and Princeton. Today, he works on HIV/AIDS prevention and treatment projects across the globe.
Alex Zanardi is a former race car driver, now Paralympic cyclist. It won two CART championships in North America in the late '90s. In 2001 he was involved in a near fatal accident that leads to amputation of both legs. Two years later, with the help of prosthetic legs, back to race to World FIA Touring Car Championship between 2003 and 2009. He then devotes to handbike reaping incredible triumphs: in 2012 he won two gold and one silver at the Paralympic Games of London. In 2013 he won the World Cup and three gold medals at the World Championships. In 2014 in the World Cup he won two gold medals and one silver.
Patricia teaches on Diversity & Leadership as an Adjunct Lecturer at HKS. She served first as Group VP of Global D&I, then as Group VP of Executive Development at BP London. Under her leadership, BP was awarded the coveted Catalyst award for the advancement of women and progress in global diversity. Patricia is a non–executive director of Paris–based Sodexo SA.