In the past, companies have failed their stakeholders in various ways, including financial scandals, bankruptcies resulting from fraud, environmental disasters, and accidents in the workplace.
As a result, companies have lost the confidence of civil society.
Companies must now take up the challenges they have long put off, which require the support of their stakeholders.
For Barilla, corporate responsibility means the ability to integrate its business activities with a respect for, and the protection of, the interests of all partners and individuals it deals with, in order to safeguard environmental resources and preserve them for the future.
In other words, while pursuing its business objectives and profit, Barilla undertakes to respect all living beings as well as the value of inanimate objects.