For the sector in which it works, for the commitments it feels towards the People who work in the company and the communities in which it operates, for the culture of service that it has towards those who buy the products, Barilla has decided to commit to contributing to the construction of a wellbeing that does not end today, but continues in the future affecting the company, the People and the Planet.
We feel that this way of interpreting sustainability is based first of all on our ongoing commitment towards quality, which, for Barilla, means providing people with products that are safe, excellent, and contribute to a nutritionally balanced diet.
Also working in a respectful manner towards the environment and respecting the rights of rights of present and future generations, and paying attention and care towards the development of the territories in which the company operates.
This awareness and this way of doing business grew in the 130 years of history and experience of the company, and now we consider them an essential tool for creating value in both the short and long term. Sustainability has therefore become for us a driver that affects every area of business and is the guiding element in the pursuit of our strategic objectives.
To do this, Barilla has set 3 strategic directions:
1. Building knowledge: contributing to solve the problems linked to food and nutrition, creating knowledge to guide the daily work of those who work in Barilla.
2. Building a Sustainable Company: managing the company by continuously nudging processes and products towards “Total Quality” including aspects of wellbeing of the People and the Planet.
3. Building Local Relations: Contributing to local development with all the skills and resources accumulated over time.
The 3 strategic directions are divided into 23 operational goals.
Discover the the operational goals
"What you are going to read in the next few pages is a simple story. This is the story of the commitment of many People who, over the years, have transformed cereals, tomatoes and cocoa into pasta, bread, sauces, and biscuits. This is the story of Barilla, the Italian family company that has been accompanying the grain of wheat on its journey since 1877 and is above all the story of the People who choose to enrich so many moments of their lives with its products.
The one ingredient we would never like to see missing from what we produce is Quality. It’s something we’ve always pursued in doing business, and it’s the "Know-How" of the People who work with us that creates it day after day. This translates into taste, safety and wellbeing."