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- 100 Years Pietro Barilla
Barilla in collaboration with the most qualified experts of the scientific community, has always been committed to an ongoing process of improving the quality and safety of the raw materials it uses.
Hence, the Company’s keen interest in the latest advances and breakthroughs in the area of the biotechnology as applied to the agricultural and food industries, without, of course, neglecting the ethical issues involved.
When it comes to using genetically modified organisms (GMO’s) in the agricultural and food industry however, people are still concerned about the possible risks involved with this type of application, and are wondering just what sort of real opportunities do actually exist.
Barilla has therefore decided to play it safe and refrain from the use of genetically modified ingredients, guaranteeing not to use GMO ingredients for all its products. This choice, which stems from our manufacturing strategy, is unrelated to any ideological commitments.
In order to achieve these objectives, Barilla adopts for all its products the European Regulations which, in regard to communication parameters, obligations and transparency, are the most strict and effective that exist today. In order to carry out this commitment, Barilla applies rigorous procedures regarding the selection, purchase and management of the hundreds of raw materials used and the related production chains.